Mrs. Golumbic, Director Oncology Business, is responsible to develop the oncology market, to set sales goals and develop regulatory plans and to develop and implement reimbursement plans for InSightec's oncology applications.
In her previous role at InSightec as VP Marketing & Reimbursement, she has been developing, planning and implementing reimbursement strategies, for the public and private payors market segments. She developed health economics strategies and tools for MRgFUS applications, including planning and execution of global health economic studies and submissions for publications, public bodies and private insurers.
Before joining InSightec in 2003 Lynn worked at Lumenis Ltd, from its beginnings as the start-up ESC, in a variety of marketing positions, including Marketing Communications Manager, Director of Corporate Communications and more recently, Vice President of Marketing for its dental laser division. Prior to that she worked in sales for IBM, both in Israel and in New York.
She holds an MBA in Marketing and Finance from Columbia University School of Business and a BA in economics from Barnard.
